The financial services industry has taken a beating during the economic downturn, and consumers are no longer hesitant to change banks or credit card companies when they are not satisfied. Low satisfaction ratings due to poor customer service and new fees contribute to the problem. In the meantime, more and more financial transactions are done online as consumers increasingly transact their business on the go. Financial service institutions need to keep pace with their consumers and offer customer service when and how their consumers demand it or risk losing customers.
Suite of Industry Applications
At 7, we understand the consumer journey, no matter what the industry. We develop industry-specific applications, based on our 7 Predictive Experience Platform, to add the most value to the consumer experience. We anticipate consumer needs, simplify the experience, and learn from every interaction.
We make banking easy for consumers by delivering an intuitive experience. Our solutions help banks and credit card issuers in customer acquisition, activation, up-selling and cross-selling of products. We help banks and insurance companies in customer support. Our Fraud Alert App detects unusual activity on a credit card, alerts the consumer on their mobile device, and resolves the problem in a few easy steps.
We helped a major credit card issuer reduce their number of voice calls by more than a million, while increasing the volume of online transactions over 600%. A leading bank in the UK increased conversions from 2% to 12%. Other financial institutions surpassed sales targets and increased their customer satisfaction ratings.
Here are some of the apps we offer for Financial Services journeys:
- Fraud Alert
- Late Payment
- Mortgage Refinancing
- Rewards Program
- Customer Service
What is included with your app?
Each app is delivered as a cloud-based service and includes: one or more channels, fast implementation, support by managed service, and integration to back-end databases. You choose the channels: 7 Online, 7 Speech, 7 Mobile, and 7 Assist.